15 Mobile App Usage Statistics to Know In 2020
In this post, we’ve gathered 15 mobile app usage stats, facts, and estimates you can use to make sure your mobile app aligns with what your target audience is doing.
Apple App Store
Back in 2008, there stayed only around 5,000 apps in the Apple App Store. At the end of 2015, there were 1.75 million. Rendering to SensorTower, this number will grow to 5.06 million by 2020.
Younger smartphone operators spend the greatest time on mobile apps
The younger demographics are spending extra hours using mobile apps than adult demos. The average 18- to 24-year-old spends more than three hours a day using mobile apps on their handset while people 55 and older apply less than two hours.
Mobile apps are predicted to hit $188.9 billion in income by 2020
In 2016, the total income from mobile app usage, app downloads, promotion, and in-app purchases was $88 billion—this number is predicted to pass $188 billion in 2020. A 113 percent increase over four years may sound crazy, but the statistics reflect that consumers are becoming more attached to their mobile devices and more contented making in-app acquisitions.
Social Networking & Music Apps
When it originates to which mobile app types smartphone users are expenditure the majority of their time in, social schmoozing apps are on top at 20 percent of total practice time, and music apps, like Spotify and Apple Music, come in second at 18 percent.
The regular smartphone user in the Joint States looks at their mobile device 47 spells a day
Americans are addicted to their smartphones. According to a study by Deloitte, the average mobile phone user in the United States looks at their screen around 47 times a day. 80% of mobile phone users checkered their device right earlier they go to snooze and shortly after waking up in the sunrise. Practically half the people surveyed self-confessed to trying to limit their mobile phone usage, but allegedly only 30% have done so positively.
Smartphone Proprietors are Using 9 Apps
Smartphone manipulators spread their time between several diverse apps, some of which they might use daily, and others they use more intermittently.
Google Play Store
While Apple’s App Store still makes the most income from its apps, Google has a much better app store when it comes to the number of apps available. Apple comes in second with Microsoft Windows Store, Amazon Appstore, and BlackBerry World rounding out the list.
Mobile device spending in the United States accounted for 23 out of a hundred of all e-commerce spending in Q3 2017. Back in 2010, it was only 2 percent.
Earning iPhone Apps in the United States
In a study showed by Priority, the music flooding service Pandora was the top-grossing iPhone app in the United States as of November 2017, followed by Netflix, Tinder, Candy Crush Saga, HBO Now, Clash Royale, Candy Crush Soda Saga, Hulu, Clash of Clans, and MARVEL Contest of Champions.
Mobile apps with integrated Artificial Intelligence
Deloitte states that 65% of mobile phone proprietors have used an app featuring Artificial Intelligence, some of them deprived of even understanding it.
Mobile apps to the home shelter for easy access
In 2017, 80 percent of smartphone users said they had purposefully moved mobile apps to the home-based screen of their device. When asked why 61 percent said it was because they use the app a lot, 54 percent said it was for cooler access, and 49 percent said they often need to access the app quickly and don’t want to swipe through sheets and folders. On top of the responses about easy access, 18 percent of users said they relocated an app to their home screen purely because of how the logo looked—further representative the rank of color theory in mobile app icon design.
Social Media App Usage
Among, in specific, the number who list social media apps as their most regularly used group jumps to 69 percent, with messaging in additional at 55 percent—further highlighting the primary use of joining and interactive with others.
Google Drives 95% of all US Paid Examine Ad Clicks on Mobile
In addition to directing search in over-all, Google is even more leading when it comes to mobile search in the US. If you’re absorbed in reaching users in the US, make sure you offer a great mobile knowledge.
Mobile-influenced Offline Spending is Previously Over $1 Trillion
Publics do a heavy mobile investigation before making offline acquisitions in almost all groups. So even if your business metrics don’t necessarily show a huge contribution from mobile, you would consider the role mobile involvements have on in-store performance.