6 Great Ways To Enhance Your Mobile App User Experience
Apps available on the market and there is a prediction from Goldman Sachs and United Nations Population Projections that billion people on Earth will buy at least one mobile device. So just looking at the numbers makes it clear that mobile will outpace desktop purchases. The obvious reason for these numbers is the increase in the use of mobile devices among people. People have started researching the mobile app user experience.
Enhance mobile app user experience
Use a native component in your mobile app
The reason you should choose native is because people will know how to use it. For example, when an app tells you how to move from one screen to another, it can be really difficult for users to figure it out. So, if users are already familiar with the native UI element, it will be easy for them to follow the steps as they will understand the application intuitively.
Keep your app design simple
Your app users have certain goals in mind, and if they find an obstacle in the way, they can get frustrated or spend more time than expected and lose their way in the process. Similarly, unwanted features and functions of your mobile app will only distract them from their goal. Therefore, you should have a minimalistic design approach to create a simple and highly usable mobile app.
Improve application design consistency
Consistency in user interface design ensures users are using the same application. The user will feel confident that they are on the right track with your logo and your app’s UI header design. Similarly, consistency in the navigation system ensures consistency in the user experience. If you use more unconventional designs in your application, it will hinder the intuition of the application and this will lead to user frustration.
Improve the search functionality in your app design
Users come to your app with the intention of reaching their goal or finding and buying your products and services. If your app doesn’t have good enough or bad navigation and useful links are hard to find, then it’s likely that users will return to your competitor’s app. You can provide an in-app search engine to make searching easy and fast. Simple navigation design, advanced search and information architecture will all greatly improve the usability of your app.
Animate your transitions
Animated transitions are another effective way to create a smooth flow when transitioning from one page to another. The user would also like to see an animated transition in the app whenever they complete an action.
- Don’t have animations without prior user action.
- Animation should be used so that the user understands how to complete the action.
- It’s okay to have an animation or two in your app, but don’t overload it with animations.
Test your app and find ways to improve it
The best way to test mobile usability is to conduct remote user testing. This allows you to get feedback from remote users after they have already used your product.
Enjoy a seamless user journey
Mobile app that they are not familiar with, they are likely to experience minor issues the first time they interact with it. It is your responsibility to ensure that the user has a basic understanding of your application when entering and navigating the application.
Minimize the input field
Great mobile app user experience, make sure there aren’t too many input fields. We often see users being asked to fill in too many details either during the registration or checkout process, which ultimately leads to cart abandonment or app exit. Stick to only asking for relevant and necessary information and integrate features like social login, autocomplete, inline verification, etc to make the process even smoother.
Mobile experience that makes users want to try and revisit your app. To achieve this, you should start implementing best practices for your mobile app. When designing a mobile app, you need to think about user goals.